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L'Etoile to market an accessories and make-up brand

After a recent purchase of two largest Ukrainian retail perfume and cosmetics chains, Brocard and Bonjour, the Russian company l'Etoile started promoting private label products in the segment of decorative cosmetics and accessories.

According to the press office of the Brocard retailer, a cosmetic brand by l'Etoile is a private-label beauty-line of the famous chain, launched the 1st of June 2011.

The group of companies l'Etoil» operates the largest Russian retail perfume and cosmetics chain under l'Etoile and Bon Joli trademarks. As of the end of 2010 the chain counted 650 L'Etoile shops and 40 Bon Joli shops in 183 cities of the Russian Federation.

Source: trademaster.com.ua

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